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He argues that everyone knows ‘what’ they do but not the ‘why’ and that this is one of the main differences between a business that is successful, and one that is not. He compares this to Apple, and how they’re an excellent example of how it should be done. Simon Sinek gives an anecdote of how if Apple were like everyone else they would say “we make great computers, they’re beautiful and easy to use” — that’s what most people do. Apple understands people don’t buy what you do, they buy why you do it. This book is useful in switching your mindset to the importance of ‘why’, and that this should be the focus of everything you do. A good user experience is one that makes the users return and experience it once again.

We’re more addicted to our screens than ever before, so it’s understandable that many consider this to be the dark side of user experience design. Ethical considerations aside, understanding what drives habit-forming products is an important part of working as a UX designer today. There are thousands of UX design books on the market today and countless lists of long “must-read UX books” that recommend the same titles.

The Lean Startup book. Read 2,674 reviews from the world’s largest community for readers. Most startups fail. But many…

The Paradox of Choice challenges the notion that more choices lead to increased happiness and offers insights into how one can navigate the complexities of decision-making in a world of abundance. UX design has taken center stage in technology businesses and is often used interchangeably with good business. For instance, Airbnb attributes good UX design for its transformation from a failed startup to a billion-dollar business. Written by UX consultant and web usability expert Steve Krug, the first edition of Don’t Make Me Think was published back in 2000.

Although not specifically UX Design related, the main crux of the book discusses the importance of ‘why’ you do something, which can be tied back to the importance of not just designing for aesthetics. But moreover solving the actual problem, and focusing on the purpose. With all the choices they have to make and the need for collaboration with the design team, the first thing UX writers need to do is be acknowledged.

It starts off slowly, but this book turned out to be one of the most fascinating reads. Besides the incredibly…

“A Project Guide to UX Design” by Russ Unger and Carolyn Chandler is an invaluable handbook for UX designers handling the complexity of design projects. It covers various skills, from understanding stakeholders’ roles to conducting user research to SEO and persona creation. Key takeaways from the book are its solid grounding in UX design principles, which can be revisited anytime for insight. Furthermore, the book explores all design aspects to broaden a designer’s perspective in their field and across various design disciplines. This broad-based approach makes it a rich source of inspiration for designers, regardless of their expertise.

Her approach ensures that readers understand user experience design and product engineering in-depth. The book teaches that effective design stems from understanding human behavior and motivations. It applies psychology and neuroscience research to user-centric design. Thus, it offers practical advice on creating intuitive, accessible digital and physical products for varied audiences. You’ll also find techniques to create compelling user experiences and get higher conversion rates. UX writing isn’t always the most exciting subject and it’s easy to get overwhelmed by the huge amount of books to read on user experience design.

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It will teach you to think of your customers as the main character in your story and how to talk about your brand so that they will listen. Because customers don’t care about your story, they care about their own. People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won’t truly buy into a product, service, movement, or idea until they understand the WHY behind it. Great leaders in any team can get things done and create sustainable change over long periods of time because they inspire others to reach their goals. If you’re a great leader, you’ll create loyal followers that will stick with you through difficult challenges.

Since user needs and desires are malleable, products need to adapt continuously. This book provides a great approach to prioritizing your users in a sensible fashion. If you’ve been working ui ux design books at a modern product company, you won’t find this book ground-breaking. However, I found it to be an extremely valuable read since it gives structure to lingering ideas and reinforces them.

Free UX books

This one’s simple to summarize—it’s a step-by-step guide to building awesome products really fast. Though it’s from 1995, and it’s slightly more focused on designing interfaces, the examples are amazing, e.g. remember Windows 95? To some extent, being so dated makes the examples easier to understand, and many of the same principles still apply today. Its unique strength is showing side by side examples of good interface design versus bad interface design.

The paradox of choice will lead to decision fatigue, regret, and a constant quest for perfect options. Most likely, your users need help to make decisions and face various choices. This UX book explores the psychological impact of many choices on human decision-making and well-being. Schwartz argues that while having choices is generally seen as a positive aspect of modern life, an excess of options leads to decision paralysis, anxiety, and dissatisfaction. Refactoring UI provides hands-on advice for improving UI design even with a limited technical background. The book covers various aspects of UI design, including color schemes, typography, spacing, and layout.

Basic and vague, yet still relevant. ~ At 56 pages, the ebook is worth the minimal time investment. This was my 4th…

Even to non-design oriented folks, bad typography is easy to spot, reflects badly on the brand and leads to a poor user experience. Chances are, if you’ve read this far, you have a lot of ideas and information swirling around in your head. It can be hard to pin them down and figure out what’s good, and why they’re good.

Learn how to design beautiful user interfaces by yourself using specific tactics explained from a developer’s point-of-view. This can be particularly daunting if you’re studying or transitioning into UX/UI design from graphic design, print design, or even web design. As soon as you’ve mastered one tool, framework or technology, something else comes along.

How to Write a Design Brief in 8 Steps with Templates and Examples

This book provides a detailed, hands-on approach to user research. Marsh discusses the optimal timing for research implementation and showcases how a deep understanding of users can improve product and service design. In this book, Evans links cognitive psychology with UX design principles. He explores the psychological processes that influence design success and shares hypotheses for research to meet user needs more effectively. “User Friendly” by Cliff Kuang and Robert Fabricant explores how design principles subtly shape our daily lives and the world around us. The authors weave a historical narrative and chart the evolution of user-experience design from a niche concept to a universal reality in our digital age.

• Here’s a great structure to include your product design reading list in your portfolio.
• The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER.
• Userfocus’s e-book offers a friendly and memorable approach to UX design concepts.
• Hooked synthesizes Eyal’s expertise gleaned through many years studying human psychology and UX research.
• Refactoring UI provides hands-on advice for improving UI design even with a limited technical background.
• The lessons are arranged in a logical sequence, starting with the basics of user research and progressing through the different stages of the design process, such as prototyping, testing, and iteration.